we process personal data and, if you are the subject of any of the personal data concerned, what rights
you have and how to get in touch with us if you need to.
WHO WE ARE
We are Sparkle PR Ltd. Our contact and other details are set out at the end of this policy. We are the
data controller in relation to the personal data processed in accordance with this policy (except where
this policy explains otherwise).
THE PURPOSES FOR WHICH WE COLLECT PERSONAL DATA
We collect and process personal data as follows:
If you are a client or ours (or you work for a client of ours):
We may collect your individual contact information to enable us to communicate with you in relation to
the provision of services by us and other personal information relating to you to in the course of
providing the services concerned.
If you provide goods or services (or you work for, or are agent for, someone who supplies goods
or services) to us or to any of our clients. This may include actors, performers, designers, artists
and people in other creative fields and others who are involved in licensing, endorsement or
promotion to or on behalf of us or our clients:
We may collect your individual contact information to enable us, our clients or other suppliers of ours to
communicate with you in relation to the provision of goods or services by you or the person that you
work for and other personal information relating to you to in the course of provision of the goods or
If we are assessing your suitability or ability to provide goods or services to us or to any of our
We may collect relevant personal information relating to you to the extent necessary to enable that
assessment to take place; for example, if we need to assess or confirm your age, your right to work in
the UK, your skills and previous experience, your qualifications or whether there is anything (for
example, relating to your past history, your health or your conduct or reputation) that would adversely
affect your suitability or ability to provide the goods or services concerned. This will be explained to you
in more detail at the time we collect the personal data and, where appropriate, will be subject to your
If you are invited to, or attend, an event organised or managed by us:
We may collect your individual contact and related information (as well as that of anyone who is
attending the event with you) as necessary to enable you and any other relevant individuals to be invited
to, and to attend, the event and to facilitate your attendance (for example, dietary or special access
If we provide or arrange any facilities, resources, travel, accommodation or anything else
necessary to enable or assist you to provide goods or services to us or our clients:
We may collect relevant personal information relating to you in order to enable us to do so (for example,
your passport details if we have to arrange travel or accommodation for you).
If we have to arrange insurance relating to you:
We may collect relevant personal information relating to you to the extent necessary to enable that
insurance to be obtained (for example, information relating to your current state of health if that is
necessary in relation to the insurance concerned).
If you are a respondent to any survey, research, interview or other enquiry carried out by us:
We may collect personal information from you as part of surveys or other research carried out by us,
although in that case we will normally provide you at the time with more detailed information about how
we will process the personal information concerned.
If you are a public official, otherwise act in an official capacity, work for a public body, are a
journalist or otherwise involved in the media and we need to contact you in the course of
providing public relations or related services for our clients:
We will collect your contact details to enable us to communicate with you on behalf of or in relation to
If you browse our website:
We may collect information on your visits to our website and how you move around different sections of
our website for analytics purposes to understand how people use our website so that we can make it
If we wish to send you advertising, marketing or promotional material:
We may collect your individual contact details in order to send you direct marketing material to
advertise, market or promote our services (either to you or the person that you work for, as appropriate).
We may combine this with other information we obtain about the things you are interested in and that
are relevant to the services provided by us to help us ensure that material we send you is relevant to
what you are interested in.
If you apply for a position with us:
We may collect personal information in relation to you in connection with any application by you for a
position with us.
If you are a customer or other contact of any of our clients:
If requested to do so by a client, we may collect your individual contact information or other information
relevant to your dealings with, or of other relevance to, our clients (for example, goods or services that
you have obtained from our client or relevant social media interaction relevant to our client) for the
purpose of contacting you on our client’s behalf. In doing this, we will normally be acting as a data
processor on behalf of the relevant client, and any processing of your personal data by us will be solely
in accordance with our client’s instructions and under our client’s control.
WHERE WE PROCESS YOUR PERSONAL DATA
We normally process personal data only in the UK. Where necessary, in order to provide our services
(for example, when providing services in relation to an international campaign) we may share relevant
personal data with our associated companies outside the UK, but only to the extent necessary to
provide the services concerned. Where personal data is transferred in relation to providing our services
we will take all steps reasonably necessary to ensure that it is subject to appropriate safeguards.
SECURITY OF YOUR PERSONAL DATA
All personal data processed by us is stored securely, the level
of security being appropriate to the nature of the data concerned. Any payment transactions
administered by us will be encrypted using appropriate technology. Where we have given you (or where
you have chosen) a password which enables you to access certain parts of our website or systems, you
are responsible for keeping this password confidential. We ask you not to share a password with
anyone. We will use appropriate procedures and security features to try to prevent any unauthorised
access to your information.
WHO WE SHARE YOUR PERSONAL DATA WITH
We may where appropriate share your personal data with:
• Any member of our staff, as necessary.
• Appropriate third parties including: our business partners, customers, suppliers and sub-contractors
for the performance of any contract we enter into or other dealings we have in the normal course of
business with you or the person that you work for;
• the media, where you are participating in advertising or other marketing or promotion that is intended
to be publicly disseminated;
• our auditors, legal advisors and other professional advisors or service providers;
• credit or other similar reference agencies for assessing your suitability or ability where this is in the
context of us entering (or proposing to enter) into a contract with you or the person that you work for.
OTHER DISCLOSURES WE MAY MAKE
We may disclose your personal data to third parties:
• In the event that we sell or buy any business or assets, in which case we may disclose your personal
data to the prospective seller or buyer of such business or assets subject to the terms of this privacy
• If all of our assets are acquired by a third party, in which case personal data held by it about its
customers will be one of the transferred assets.
• If we are under a duty to disclose or share your personal data in order to comply with any legal
obligation, or to protect the rights, property, or safety of our business, our customers, or others. This
includes exchanging information with other companies and organisations for the purposes of child
protection, fraud protection, or credit risk reduction.
THE LEGAL BASIS FOR OUR PROCESSING OF PERSONAL DATA
The legal basis on which we process your personal data is as follows:
• Where it is necessary to obtain your prior consent to the processing concerned in order for us to be
allowed to do it, we will obtain and rely on your consent in relation to the processing concerned (in
relation to any processing we are carrying out with your consent, see below for how to withdraw your
• Otherwise, we will process your personal data where the processing is necessary:
• for the performance of a contract to which you are a party or in order to take steps at your request prior
to entering into such a contract;
• for compliance with a legal obligation to which we are a subject; or
• for the purposes of the legitimate interests pursued by us or another person, provided that this will only
be in circumstances in which those legitimate interests are not overridden by your interests or
fundamental rights and freedoms which require protection of personal data.
HOW LONG WE KEEP YOUR PERSONAL DATA
We process personal data only for so long as is
necessary for the purpose(s) for which it was originally collected, after which it will be deleted or
archived except to the extent that it is necessary for us to continue to process it for the purpose of
compliance with legal obligations to which we are subject or for another legitimate and lawful purpose.
You have the following rights in relation to personal data relating to you that we process:
• You may request access to the personal data concerned.
• You may request that incorrect personal data that we are processing be rectified.
• In certain circumstances (normally where it is no longer necessary for us to continue to process it), you
may be entitled to request that we erase the personal data concerned.
• Where we are processing your personal data based on our legitimate interests, you may in certain
circumstances have a right to object to that processing.
• Where we are processing personal data relating to you with your prior consent to that processing, you
may withdraw your consent, after which we shall stop the processing concerned. To exercise any of your
rights (including withdrawing relevant consents or obtaining access to your personal data), you should
contact us as set out below. If you have a complaint about any processing of your personal data being
conducted by us, you can contact us as set out below or lodge a formal compliant with the Information
CONTACTING THE REGULATOR
The Information Commissioner is the supervisory authority in the UK
and can provide further information about your rights and our obligations in relation to your personal
data, as well as deal with any complaints that you have about our processing of your personal data.
Our contact details are: Sparkle PR Ltd 1st Floor, Saffron House 15 Park Street
Croydon, CR0 1YD
Contact: The Data Protection Officer Email: email@example.com
Phone: +44 (0) 208 686 8441
UPDATES TO THIS POLICY
DATE OF THIS POLICY
This policy was last updated on 25th May 2018